Prime Foods Campaign
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Content Marketing

Prime Foods Campaign

Client
Prime Foods
Category
Content Marketing
Year
2024
Scope
12-Month Campaign

Project Overview

Prime Foods partnered with DigiDhaka for a sustained 12-month content marketing strategy designed to build organic brand equity and grow their digital audience across Facebook, Instagram, and YouTube.

We developed a full content calendar, produced weekly video content, managed community engagement, and ran targeted paid amplification — all aligned to a single brand voice that resonated with Prime Foods' core audience across Bangladesh.

The campaign delivered 340% growth in organic reach, a 5× increase in engagement rate, and positioned Prime Foods as the most-followed food brand in their category on social media.

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